Top 5 reasons why your website needs SEO?
Posted On :October 28, 2020
/Categorized In : Blogging / Search Engine Optimization / SEO / SEO Agency in Delhi
/Written By : FSC
Search engine optimization refers to the process of optimizing your website to boost its chances of ranking on the top of the search engine results page (SERPs). Ranking highly for relevant search terms can help you attract potential customers and grow your revenue over time. Now, the question is, why should you get your website to rank higher. Here’s why:-
- 68% of online experience begins with a Search Engine.
- 3% of all website traffic comes from Organic Search.
- 96% of global traffic comes from Google Search, Google Images, and Google Maps.
- Only 0.78% of Google searchers click on results from the 2nd page.
Now that you know the top SEO statistics let’s look at the top five reasons why your website needs SEO.
1 – It helps Build your Brand
Although branding is considered a different marketing strategy, SEO can help you build your brand image. Brand building involves your content (product, service, ideas, etc.) and what others say about your business. And, when you analyze the steps involved in SEO, the factors are somewhat similar.
SEO can help accelerate your branding efforts and make you memorable. Besides, when people see your website on the top of the SERPs for relevant keywords, they are more likely to remember you.
2 – SEO Reduces your Dependency on Ads
If you have been running your business online, you might have already spent money on paid ads. Though paid ads deliver great results, you cannot rely on them completely to attract customers. When done right, SEO can help reduce dependency on ads by improving your visibility in search results.
3 – It boosts your Credibility and Authority
People trust Google. That’s why Google is the biggest search engine of all time. And, they also trust the results Google shows. Besides, SEO involves educating your customers about what’s right for them, and when you add value to your customers’ life, they would definitely trust you.
4 – SEO Improves User Experience
Google wants to offer the best possible user experience to its users. Hence, a good SEO strategy involves improving your site’s user experience. This is also the reason why mobile-friendliness, site speed, and usability play a bigger role in site rankings. Another benefit of improving user experience is that it increases the likelihood of sales.
5 – SEO Helps Attract the Right Audience
When you appear at the top of the SERPs right when someone is looking for your product or services, the chances of converting them increase significantly. SEO helps you target the right keywords so you can reach potential customers easily.
Bonus Point: Local SEO also help to target local locations.
Example: You can list your business on Google My Business Listing :
Click Here for FSC Listing: https://g.page/fscindia?gmb
Conclusion
SEO is here to stay. Websites that do not have an SEO strategy in place will likely be overtaken by their competitors. If you haven’t created an SEO strategy for your website, now is the right time. Or you can consult FSC Pvt. Ltd., one of the leading Digital Marketing Agency in Delhi. We can help you develop and implement an SEO strategy for your website.
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