Tag: Search Engine Optimization

In the last 5 years, digital marketing has seen a colossal boom. Digitization is getting more and more popular and digital marketing skills are in serious demand. Studies by Digital Marketing Association state that digital marketing industry is worth $62billion. Also, advertising via mobile phones saw a whopping 180% increase just in the previous year. So, if you’re looking to break into the digital marketing industry, there could be no better time than this. All it takes is a spark of creativity and a knack for the internet.

With each passing day, online marketing is getting more and more important. Only having a mere website will do no wonders. Until and unless proper marketing techniques are employed, the business won’t yield results. This is where Search Engine Optimization (SEO) comes into action. It is a sure shot way of increasing traffic to your web-page/blog using specific keywords related to your business. Having an in-house SEO team is an extravagance which everybody cannot afford.

SEO better known as Search Engine Optimization is a digital marketing strategy containing formulae and mantras. It’s used for Internet Marketing, a digital necessity. Only the most enlightened in the Internet industry understood SEO’s relevance in its early phases. With the onset of social media, marketing has grown to a whole new level. Some consider … Continue reading “How SEO Evolved Over The Years?”

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