Change in scenario has enforced alteration in the methods of marketing for all kinds of businesses. Since the customer is now digitally more involved, marketing has gone digital too. The consistently increasing user numbers on online sales companies namely Amazon, or Flipkart validate this fact that people are more interested in investing their money where they are serviced well and provided with overwhelming number of options to choose from.

These golden words by the Editor-In-Chief of Forbes, resonates with every successful business enterprise. We all know that we live in a highly competitive era, where the market is flooded by similar and quality products. The only way to stand out in this scenario is by being a recognizable face.

Most of us are well aware, that the Indian Government kicked off the second quarter of this year by imposing several bans on popular websites. Many received this rude shock, not via news feed but by their inability to load frequently visited sites, generally used for downloading movies and music.

With the arrival of new technologies, the world has become smaller than it appears. Everyone has an opportunity to approach each other in any corner of this world with just a matter of second. Technology evolution has made this very easy by justifying that now the world is at your fingertips, and no one can … Continue reading “Mobile App Vs Mobile Web”