Google Page Experience Update and Its Importance in SEO
Posted On :August 30, 2021
/Categorized In : Blogging / Digital Marketing Trends / Search Engine Optimization / SEO
/Written By : FSC
Remember, user engagement is directly proportional to the website traffic you target!
Google page experience update is all about the user experience of your web pages. This deals with increasing the user engagement and interactions of your site. It is also one of the approaches to ranking your website.
Let’s make your users enjoy their internet browsing journey!
Google Page Experience Update
The Google page experience update is interestingly the refinement of your website page. This first came in May 2021 and will be a mainstream protocol for search engines in future. User experience and engagement is an outcome of page loading speed, ease of navigation of content, the responsiveness of the website, security and other such factors.
‘A perfect web page UX is the key to ultimate user convenience’
The measurement experience scales of Google for experience update are –
- LCP – Largest contentful paint for loading performance measurement
- FID – First input delay for interactivity measurement
- CLS – Cumulative Layout Shift for visual stability measurement
The other page experience scales are safe browsing, SSL certificate, mobile-friendliness, etc. In a nutshell, the ranking will now be entirely based on whom visitors favour.
Read: Google Updates
How to go for a Google Page Experience Update?
Your current position – It’s better to first look for your current Google page experience. Google’s page experience report can navigate the UX of your site. It is enough to account that your site is offering a fruitful experience or not.
Site performance – Google PageSpeed insights analyse the loading time of your website. These offer significant performance improvements.
Optimization and responsiveness – Content optimization plays a significant role in attracting users. Also the site ‘must’ be smartphone responsive according to the new guidelines of Page experience update.
Try pointing out issues – Heatmaps are a great way to encounter usability issues of your website. The problematic areas are picked out to improve the site experience.
SSL certificate – This is for the ultimate security of your site and for boosting your SEO.
Related Post – How to Optimize Your Website For Google Search Box
Importance of Google Page Experience Update in SEO –
Google page experience update integrates the website SEO and UX operations. This will boost up your presence along with your performance.
User engagement like more time on your website, registration, reviews, putting on queries and others are a good signal for improving your ranking on the search engine. This update also enhances your online reputation, encourages user trust, improves performance and enhances your online presence too for boosting the SEO of your site.
‘Great web pages are always the best solution to user queries.’
The latest Google page experience update is essential for your SEO. Hence, reach out to us at the earliest for update prep and significantly uplifting the SEO.
Choose us for making the user experience of your site the ultimate key to your success!
Also Read:
SEO for Industrial Businesses: How a Digital Marketing Agency in Delhi Can Help Unlocking the Secrets of SEO Success: Top Strategies for B2B Companies How to Choose the Best Social Media Marketing Agency in Delhi The Role of Social Media Marketing in B2C Business: An Indian Perspective The Role of Content in Effective SEO Strategies